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Readers reviews of Where are the Customers' Yachts?

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Daryl Guppy

Just who does make money in this industry? A not so lighthearted look at the brokerage industry. This is an enjoyable read, even though it is a little dated. The issues he covers are still relevant despite more 'informed' markets and market participants. If nothing else, this book will encourage you to ask just what is is that the salesman (broker) stands to make out of your transaction. 



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